Management Policy

In order to continue strong growth while improving corporate value and addressing social issues, we formulated a new management policy in fiscal 2024.

  

Mid-term business plan

We have formulated a new five-year medium-term plan with fiscal 2028 as the final year.

As priority areas for our growth strategy, we have identified "Tech & Services," "Rebranding," and "Embedded" as crucial for further advancing our individual insurance and group credit life insurance businesses and moving to the next stage of growth.

Furthermore, following the adoption of International Financial Reporting Standards (IFRS) in fiscal 2023, we have established "Comprehensive Equity" as a new management indicator linked to IFRS financial statements to represent our corporate value.

By focusing on initiatives in these priority areas, we aim to achieve comprehensive equity of 200 to 240 billion yen by fiscal 2028.

【Growth strategy】

Priority areas (Business) 

  Tech & Services

  ・Pursue customer convenience by utilizing IT services such as AI and Individual

     Number System*1

  Rebranding

   ・Rebuild unique Lifenet brand aligned with current era and customer values

  Embedded

   ・Deliver insurance and services seamlessly with our partners 

Human resources strategy

   Promote organizational transition to focus on priority areas

   Create a virtuous cycle of employee growth and business growth

   Maintain and strengthen an organizational culture based on the LIFENET Manifesto 

  *1:Individual Number System is a system in which all people living in Japan are given an individual identification number for the purpose of

       improving convenience and others for citizens. It is also available online and you can apply to services online related to parenting by the

       one-stop service and can receive notifications from administrative organizations.

【Fiscal 2028 goals】

Management goal

  Achieve Comprehensive Equity of 200 billion yen to  240 billion yen 

Financial target

  Stock price: 3,000 yen or more

  Annual growth rate of Comprehensive Equity

  per share: approximately 10% 

Non-financial target (Human capital)

  Overall: Continuous improvement in engagement score

 [Diversity]

    Achieve 30%+ ratio of women decision-makers*2 and 15%+ ratio of decision-makers

    under 30s

 [Growth opportunities] 

    Continuous improvement in engagement score for growth

  *2: Decision-makers are directors and employees at the department head level and above. 

 

Value Creation Process

Through our corporate activities based on Lifenet's manifesto of "Comprehensible, cost-competitive and convenient," we aim to provide new value in life insurance, solve our customers' problems related to life insurance, and ultimately realize “a society where next generation can be nurtured with confidence in the future”.

Leveraging our five unique strengths as an online life insurance provider, we have been operating not only individual insurance but also group credit life insurance since fiscal year 2023.  To achieve further growth with these two businesses as our pillars, we will promote three priority areas in our mid-term plan and invest in human capital, the source of our business growth, thereby contributing to enhancing corporate value and realizing a sustainable society.